Stock market has been focal point of Vietnamese people
early 2007. Amid the heating fortune quest, Vietnam Television VTV launched InfoTV channel on its pay TV platforms (both cable and
satellite) in March 2007. Concept originally as a shopping channel but
turned focus to financial news especially stock market related
information. How it make content: get archived data on Internet,
shooting at exchange floors, interview some investors, finance
experts... and collect articles from newspapers as update to its
viewers. If Vietnam were ten year back, the channel had been a rock star
then. But unlike Thailand in 1996-1997 with poor Internet
infrastructure, Vietnamese broa
dband users can access financial data from local and international
stock markets as easy as InfoTV editors. Stock news was updated in near
real time in forums. Finance and investment knowledge was shared and
tracked back instantly. The ones who watch InfoTV next day are lagged
behind the market move as web active users had made decision earlier.
The old thinking InfoTV editors are not aware that media shift is happening allover the world. Giant BBC is monitoring
the trend with UK regulator Ofcom support. So if you are connected
YOU are the ones.