Naming Your Web 2.0: English or Vietnamese?

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Thursday, June 28. 2007

Picking your web 2.0 service name could be a tricky task. Many chose Vietnamese as they thought local communities could understand more easy. Some gone with English words for cool and fresh meaning to young users. Web startups in other Asian countries face the same naming dilemma. Top social networking services in Asia succeeded with names in English: Cyworld = cyber + world, Mixi = mix + I. Yahoo360 is the absolute leader in social networking services in Vietnam now with Cyworld is gaining strong position in social network/virtual world. When using Vietnamese words, you could face phonetic problems such as www.chodientu.vn (means E-market), sound pattern is not good with three drop tone syllables, even some competitors call it "electronic dog" as cho (market) could be spelled as cho (dog) without high tone. The owner of www.choviet.com (Vietnam market) changed its name to ishopping.vn to avoid misunderstanding. Young web users with good knowledge of English prefer something cool, it is easier to find a cool name in English than Vietnamese. However if you could find out a really cool Vietnamese one it will rock your world.

Posted by Jason at 14:33 | Comments (4) | Trackbacks (0)

Defined tags for this entry: brand, naming, Social Network

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So, what do you think about Clip.vn? Is it a good or bad name? You don't have to be polite here, just tell what you think.

#1 Sonny (Homepage) on 2007-06-28 15:16 (Reply)

Clip is acceptable since many Vietnamese are familiar with music video clips mentioned extensively by old media. To me Vclip is cooler: V can be video or/and Vietnam

#1.1 Jason (Homepage) on 2007-06-28 18:05 (Reply)

How is diadanh.net? 'Địa danh' is a Vietnamese word meaning Geo-Name in English. Thanks.

#2 Dia Danh (Homepage) on 2007-07-07 05:56 (Reply)

Generic name with drop tone, seems a bit too formal.

#2.1 Jason (Homepage) on 2007-07-07 06:26 (Reply)

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Naming Your Web 2.0: English or Vietnamese?

VCs are seeking Vietnamese Web 2.0 Startups

Thursday, June 28. 2007

Naming Your Web 2.0: English or Vietnamese?

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