Click and Mortar Model Can Make Money from the Start

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Monday, November 17. 2008

While many startups and young teams race for social networking services since it is trendy, sexy, other teams opt for less cool Web business. One year ago many people said if you had high traffic sites you could make good money (from advertising or from investors?). But when the financial storm came, ad spending falls can those SNS get a piece of still small online ad dollars. Instead of waiting advertisers, Teevn.com tried to sell on demand t-shirts to young people. Customers can access to the Teevn.com website to choose among thousands of designs for their t-shirts, and they can make their unique template through self designed or order exclusively to Teevn.On demand e-commerce is getting mainstream in many countries with successful models such as Cafepress, Zazzle. Designers can take part into the business as collaborators and make money from revenue share. The core competency of this model is not just the ICT technology (click) but production and logistic (brick and mortar). Young people (mainly students) love to buy their chosen t-shirts. Other product lines should be available soon. Think about your revenue model before starting up, especially in the current recession.

Disclosure: I help the Teevn team from the start and currently an advisor.

Posted by Jason at 13:16 | Comments (2) | Trackbacks (0)

Defined tags for this entry: Cafepress, Social Network, Teevn, Zazzle

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Agree with u. People put a lot of hopes and wishes on ecommerce and forget to bring true value to the users.

#1 An (Homepage) on 2008-11-19 20:32 (Reply)

Interesting. A nice copy of threadless.com. The business might work nonetheless.

#2 Josh on 2008-11-20 22:47 (Reply)

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Click and Mortar Model Can Make Money from the Start

VCs are seeking Vietnamese Web 2.0 Startups

Monday, November 17. 2008

Click and Mortar Model Can Make Money from the Start

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